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Start Your Own Business, 2nd Edition: The Only Start-Up Book You'll Ever Need (Start Your Own Business: The Only Start-Up Book You'll Ever
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With this newly updated edition, the experts show you how to make your dreams of starting a business come true!
- Sales Rank: #667014 in Books
- Brand: Entrepreneur Press
- Published on: 2001-04-25
- Original language: English
- Number of items: 1
- Dimensions: 8.94" h x 1.64" w x 5.94" l,
- Binding: Paperback
- 700 pages
- Great product!
Review
Get set, go! Entrepreneur Magazine's Start Your Own Business claims to be "The Only Start-Up Book You'll Ever Need."
That sounds mighty boastful, but the author's credentials are strong, the book loaded with business resources and the information is down-to-earth (Everything you need to start a successful business... except the money, But we'll show you how to get that, too!")
Author Rieva Lesonsky and the staff of Entrepreneur Magazine put together the book which starts with "Are you ready to be an entrepreneur?" and goes on to starting versus buying, choosing the name attracting investors, hiring employees, location, loans, image, leasing versus buying equipment, choosing a phone system, learning from failure - all the nitty-gritty stuff, plus some long-term thinking.
Lesonsky, Entrepreneur's Vice President / Editorial Director, frequently speaks at small-business conferences and appears on TV and radio business programs. -- Geneevieve Buck, Chicago Tribune
From the Back Cover
Everything you need to start a successful business... except the money. (But we'll show you how to get that too!)
Whether you're just thinking of starting a business, have taken the first steps, or already have your own business, this comprehensive, easy-to-understand guide can help ensure your success.
It walks you through every aspect of the start-up process - from evaluating your business ideas to laying the groundwork to day-to-day operations.
Written in a friendly, down-to-earth style, Start Your Own Business makes it easy to understand even the most complex business issues so you can reach your goals and enjoy the rewards of owning your own business . Inside you'll find:
Easy-to-navigate format loaded with work sheets, tip boxes, features, charts, graphs and illustrations.
Practical, proven, hands-on techniques so you can get started right away.
Expert guidance from the nation's leading small-business authority, backed by over 20 years of business experience.
We say this is the "the only start-up book you'll ever need" and we're not kidding. Business ownership is the new American dream-- everyone wants to start their own business, but most folks simply don't know how. That's where we come in -- we tell you how to do it.
No matter what stage of the new business development process you're in, this book can help you. Start Your Own Business is designed to help you navigate your own path to business ownership. We're here to instruct and inspire, to tell you the things you don't know and remind you of the things you do.
About the Author
Rieva Lesonsky (Irvine, CA), a nationally recognized expert on small business, provides guidance, inspiration and advice to millions of entrepreneurs each month as senior vice president / editorial director of Entrepreneur magazine.
Most helpful customer reviews
2 of 2 people found the following review helpful.
for newbies to the business world - Buy the Book
By Tlan
I had absolutely no knowledge of business or how businesses work but after purchasing this book i can say it really opened my eyes as to what is involved in starting and running a business. I feel this book is a crash course that covers everything in business and will also be used as a reference when needed and where to find even more info.
This book was exactly what i needed for a manufacturing start-up and i now have a 40 point to do list to get things of the ground.
AND even got a bonus out of this read. The financial chapter was the best part of it all. i buy stocks and options and this solidified my understanding of financial statements that are mandatory when investing in companies in the stock market.
I highly recommend this book.
0 of 0 people found the following review helpful.
Five Stars
By myproducthouse
worth of buying
3 of 3 people found the following review helpful.
Outstanding Resource!
By S. Carman
While I was a bit skeptical about making such a purchase, thinking it was only going to be a reiteration of common sense, this book totally surprised me. It contains tips on just about anything a person considering starting their own business might wonder about and need to know from what type of name to use, to how to organize the business legally to how to best design business cards. I'm extremely impressed!
This is a great buy!
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